Recently I revamped my business website and in the process I thought about what I have to offer that sets me apart from other web developers. Two things sprang to mind: most of my experience is in working with musicians and artists, and secondly, I really treasure the personal approach that I have the luxury of bringing to a project.
So I reworded my website to mention those things and recently I landed another client – a band. Now, the fact is that I have been blessed to have pretty much the right amount of work — neither too much nor too little — the entire time I’ve done this, but it was really neat to have a band on the other end of the phone saying, “we want to hire you.” The extra work I’d done to think about my business made me appreciate the call all the more.
And they’ve been *adorable* to work with. Once the project is over I’ll tell you more about them. It’s a grown up family band who are enormously talented and terrific entertainers. The more I work with their material, the more excited I am that there’s a band like them in the world, and I hope that they’ll have the continuing success they very much deserve. I love my job!